Significant price increase for annual subscription
π healthproduct problemSingle report βββββ
A MyFitnessPal user reports that their annual subscription renewal price increased from approximately $30 to $79.99, which they find unaffordable given the current cost of living and the app's perceived value.
What people do today
- Canceling the subscription
- Searching for cheaper alternative tracking apps
π§ Fix this
Ideas a builder, maker or community group could start on:
- A price-tracking and alert browser extension that notifies users of subscription cost changes before renewal dates.
- A marketplace platform that compares features and pricing of health and fitness apps to help users find budget-friendly alternatives.
- A subscription management tool that allows users to set 'maximum price' thresholds and automatically cancels services that exceed them.
Real voices
βI went to renew my annual subscription and it went from 30.00-ish per year to 79.99.β
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